CouncilConnect - The ProcessCouncilConnect
The Process

Market Creations brings a blend of original and creative graphic design supported by a user-friendly Content Management System (CMS), training that is responsive to your needs and a dedicated level of support to respond quickly to your requirements. Underpinning this is a detailed process that ensures we deliver websites that support your business drivers and key stakeholder needs.

First and foremost, it is important to identify your key stakeholders and users, as these are the people who will be using the website, intranet or portal on a day to day basis. These end users will participate in stakeholder engagement, informing the data which will define the strategic and tactical recommendations. These results will then feed into the design process and information structure helping ensure your website meets the objectives of your stakeholders and is user-centric.

Key stakeholders throughout the organisation should be brought along on the journey of your website development through regular communication and updates – this will also encourage its adoption once launched.

A website’s success can be defined when it becomes the one source of truth for its users and is continuously invested in to ensure it is sustainable long term.