About the Client
The City of Nedlands spans from the Swan River foreshore to the Indian Ocean coastline, positioned approximately 7km from Perth CBD. The City’s area features a blend of natural landscapes and established suburbs, creating a distinct community character within close proximity to Western Australia's capital city.
The Brief/Functionality
Market Creations Agency was commissioned to develop a contemporary website that would:
- Reflect the City's corporate brand identity and vibrant community spirit
- Function as a comprehensive information portal for residents, businesses and visitors
- Create an engaging user experience showcasing the City's values and services
- Improve navigation architecture and responsive design elements
- Align with the City's corporate style guide for consistent brand presentation
Outcome
The completed website successfully delivers:
- A tailored homepage featuring multiple dynamic content feeds
- Intuitive navigation systems promoting information discovery
- Responsive design enabling access across all devices
- Integrated social media functionality through customised Facebook feed
- Enhanced communication tools including Latest News and Events Calendar modules
- Digital engagement mechanisms including newsletter subscription capabilities
The design approach prioritises visual appeal while maintaining functional efficiency. Strategic content positioning encourages brand interaction and page exploration, while dynamic feeds ensure information remains current and accessible. The website now serves as an effective entry point to council services, facilities and projects, functioning as a valuable communication tool for community engagement.