About the Client
The Town of Cottesloe is renowned for its iconic beaches and historic architecture, situated in one of Perth's most picturesque coastal suburbs. As a long-term CouncilConnect client, the Town approached Market Creations Agency in 2023 seeking to revitalise their digital presence. Cottesloe attracts visitors year-round from across Perth and beyond, who come to experience the relaxed, coastal lifestyle that defines this landmark destination.
The Brief/Functionality
Market Creations Agency was tasked with developing a refreshed website that would:
- Prioritise easy access to council information for local residents
- Showcase Cottesloe's significant tourism appeal
- Implement a coastal blue colour palette reflecting the beachside environment
- Create an intuitive user experience for both residents and visitors
- Deliver a comprehensive resource for local attractions, dining options and exploration opportunities
- Capture the essence of Cottesloe's unique coastal character
Outcome
The completed website successfully delivers:
- A modern digital platform that honours Cottesloe's rich heritage
- Intuitive navigation systems enabling efficient information discovery
- Stunning visual galleries showcasing iconic local landmarks
- Interactive mapping functionality for location-based information
- Comprehensive tourism resources highlighting beachside restaurants, coastal trails and historic architecture
- Consistent brand presentation through a cohesive blue colour palette
The refreshed digital presence now serves as an essential resource for both the local community and visitors. The design effectively balances administrative functionality with tourism promotion, allowing users to immerse themselves in Cottesloe's charm virtually while planning their next visit to this beloved beachside destination.